Thursday, March 14, 2013

7 Secrets to Making Employers Find You

Job hunting and being seen

Reprinted with permission from


The best recruiters out there pride themselves on being able to find you, not the other way around. So what if they haven’t called yet? Instead of calling them and coming across as desperate, do your best to get on their radar by following these 7 tips. These methods will obviously work for being noticed by employers as well.

1. Get Active on LinkedIn

OK, no surprise here but LinkedIn is where recruiters hang out all day and they always keep an eye on the front page feed. So set yourself up on LinkedIn, pimp your profile, get active in groups and discussions so you get noticed. Get recommendations from heavy hitters in your industry and you will get straight on the recruiter radar. Ensure that your profile communicates that you are open for suggestions.

2. Get Active on Twitter

Recruiters love Twitter as they can spray out their new roles to the market. Finding job opportunities on Twitter is very swift and takes very little effort. Follow the recruiters you know have the positions you want, by searching for your skill + recruiter + your location. Start adding value to them by doing some retweeting of their tweets, help them out with potential referrals etc. Before you know it, they will check out your online bio and see if you are keen on a new position as well. This requires you to have an employee friendly Twitter profile, clearly stating what you do and a link to your online bio somewhere.

3. Write and get read

Everyone likes to write but very few get round to it and publish anything. With the advances of technology, it’s never been easier to reach out so embrace this to the fullest. You can write an article in your favorite industry periodical, a letter to the editor of the local newspaper, a post on your company blog or your own blog. The key here is to write something that will get read by the right people (in this case recruiters). Ensure that you are credited with your name, title and company at the end of your piece to make it easy for the recruiter to look you up.

4. Speak and get heard

Next time you go to an industry event, try to secure a speaking slot either as giving a speech or just participating in an open forum, whatever it takes to get listed in the event’s directory. Recruiters are known to sneak in to these functions and to make contact with prolific people in the industry; public speaking is a brilliant way of being included on the hit list.

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