Wednesday, April 24, 2013

3 Things Employers Look for on Your Resume

Write a resume that gets an employer's attention



     

Ever submit a resume and wondered why you didn’t even get a call, when you felt that you were ideal for the job? Ever felt that your resume was buried in a database and not even getting seen?

Chances are your resume didn’t demonstrate the 3 things an employer looks for on a resume. Even in the prescreening process (databases, recruiters and HR staff) are instructed to search for these 3 things, by the keywords they search for.

If you can clearly present these three things in your resume, you give yourself a much greater chance of scoring an interview. But what are they?

#1: Can the candidate solve the specific top problems I have today? An employer is searching for evidence that you can solve their unique top problems. The best way you can demonstrate that you can solve their top problems is by clearly demonstrating that you’ve already solved those exact problems. Most resumes do a poor job answering this question, as most candidates create resumes that demonstrate general problem solving skills rather than solving the unique top problems a specific employer has today.

• Do your research to find out the specific problems, challenges, and goals a company has today
• Do more research to determine how those corporate challenges, problems, and goals affect the department and hiring manager
• Don’t just list broad industry skills, hoping it meets your target’s needs
• Don’t just say that you can learn – Beyond entry level jobs, few companies will pay you for training or ramp-up time when they can find plenty of candidates who won’t need training

#2: Can the candidate build shareholder value?
Outside of the non-profit world, a company is willing to pay an employee because they believe you will make them more money than they pay - You are an investment. The best way you can demonstrate that you’re a profitable investment on your resume is to demonstrate how you’ve already built shareholder value for past employers and clients. Most candidates forget this notion, writing a resume that focuses on what they themselves want or a resume that describes how they spend their day.

• Do your research to find out the type of value likely to be important to this specific company, department and manager
• Demonstrate your value in numerical results or percentages
• Translate your accomplishments to shareholder value

• Claim responsibility
• Don’t emphasize responsibilities
• Don’t emphasize your past companies accomplishments over your specific achievements

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