Friday, October 23, 2009

10 Ways to Use Social Media to Get a Job

Step 10: Measure your impact

Keeping up a presence on lots of sites can be a drain on your time – so measure your success with people by measuring traffic from each site, then ditch the ones that don't work.

You can use web analytics tools like Webalizer and AWStats to see where hits to your blog or online CV are coming from. Both programs summarise referrer sites in tables for you – but there's a lot of static to work through.

A more effective method is to encode URLs you tweet or place in social profiles with a shortening service like Every time you post a shortened URL, will track how many clicks it generates.

Create a different version of the URL for each of your social networks and you can instantly see which ones are performing best for you.

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